This global orthopedic leader was preparing to introduce Lean Transformation. CVC was initially engaged to develop rollout communication. Instead we persuaded leadership of the value of assessing associate readiness before developing the communication messages, methods and tools. We conducted Disarming Interviews©, a CVC-developed style of interviewing that promotes more candid responses than interviewees may have intended to provide. In these assessment sessions and interviews, we focused on perceptions about local site performance (legacy of strength), associate trust in leadership, site leadership trust in the company, attitudes toward change, formal/informal communication methods, current concerns (to build a burning platform), and success models for other initiatives at the site (to emulate).